A poster on the Warrior Forum asked if using fear in advertising was unethical. Here was my reply…
How is using fear any less ethical than any of the others emotional states we try to induce? How about greed? Or lust? Pride, hunger, thirst, or any other human desire?
What’s unethical about it? You’re writing ad copy or making a video. If they don’t want to continue reading or watching, they can put it down. You’re not putting a gun to their heads.
Your copy isn’t so powerful that they’re going to buy …
I love the Dyson company. Their marketing and their products are excellent examples of design. And now, Dyson has come out with a high end fan. No blades, and the air that gets pulled in is amplified by 15 times. Last I checked, not yet available on Amazon. Here’s some more info on this interesting fan…
Taylor Journals is shaping up a bit. Not much content on here at the moment, but I just hammered out three paid subscription areas. Needs a lot of work and of course content, but if word about this site starts to rise even a bit, these three subs may result in a fair bit of coin.
The three areas are the Private Journal, Niche Alerts, and Product Alerts.
Private Journal
This will essentially be a daily or semi-daily journal wherein I chronicle my business ventures. Research, experiments, failures, successes, niches, keywords, content, discussions …
Getting your Ezine Articles reader to see your resource box is one thing. That’s easily solved by writing as short an article as possible, which with Ezine Articles is 250 words. They load the page, the article is a quick read, and there’s your resource box…all in one nice, compact package. Mission accomplished; your link is right before their eyes. Oh, but wait…
Your mission isn’t accomplished until they click your link!
Positioning the resource box under a short article is just part of your task…the other part is to write an …