Everyone is creative. But how many people actually end up shipping a product or service? If you’ve ever set out to complete a project and have seen it fall apart, just what is that mysterious force that causes it to crumble?
Seth Godin discusses his ideas about the sabotaging influence of the lizard brain. The lizard brain is the oldest part of our brains and is responsible for basic, instinctual reactions such as revenge, fear, and the desire to escape danger.
We still carry these instincts into our online marketing efforts and …

Writing in flow is hard enough without facing temptations of email, Twitter, FaceBook, World of Warcraft, or any other shiny online object. To get your mind fully into the game of writing, you can shed these distractions by using a minimalist text editor.
Essentially, these kinds of text editors strip away all of the distractions on your desktop by making them temporarily invisible. When you fire up one of these programs, it’s just you and the words on the screen. There are minimal formatting options also, so you won’t get lost …

I’ve been rethinking the direction I want to take this site. It will remain my flagship website, but I think I’ll make most of the content free. Even the stuff I was going to put in the Private Journal. (The Private Journal is now gone…)
So, if you read the first post in the sneak previews section, you’ll see some of my early plans. I wanted to charge a hundred bucks a month for access to my private business ideas and actions. Well, I’m still going to post those details, but …

In this video, Rich Currie will introduce you to using a list of keywords as you write content for your website. This is part of a series, so in this part he assumes you’ve already done some research and have compiled a list of good keywords.
A good article length is between 600 to 900 words. In this article, you should focus on one keyword instead of dumping a ton of keywords together. Focus makes it easy for Google to figure out the subject of your article. If you try to …