Everyone is creative. But how many people actually end up shipping a product or service? If you’ve ever set out to complete a project and have seen it fall apart, just what is that mysterious force that causes it to crumble?
Seth Godin discusses his ideas about the sabotaging influence of the lizard brain. The lizard brain is the oldest part of our brains and is responsible for basic, instinctual reactions such as revenge, fear, and the desire to escape danger.
We still carry these instincts into our online marketing efforts and …

If you don’t have any readers, you’re mentally and inspirationally without support. And since you don’t see an audience of any worthwhile size, this lack of support drains your writing energy and your will to write.
But imagine if you had 1,000 raving fans waiting for your next piece.
Do you think it would be easier to write, knowing a group of loyal readers are there waiting for you?
But you don’t have 1,000 readers, yet. Don’t let that stand in your way.
Instead, consider it to be true and see these people in …